Websites and Marketing Systems for Snow Removal Companies
Snow removal is sold before it snows
Here's the thing about snow: by the time it's falling, most of the good contracts are already signed. Homeowners whose old plow guy retired, new families on the street, property managers lining up a lot for the winter. They all go looking in the fall. If they can't find you, or can't reach you, they sign with somebody else and you don't get another shot until next year.
WorkWon helps snow removal companies get found in the fall, answer every inquiry fast, and re-sign last year's customers without a single phone call.
Re-sign your route with one button
Your best leads for this winter are the people you cleared last winter. One-Click Marketing Campaigns let you send every past customer a "lock in your spot for this season" text with one button. Add a referral offer and their neighbours start calling too. A full street is a lot more profitable than driveways spread across town.
Missed calls during a storm are lost contracts
During a storm you're in the cab for 20 hours with your phone buzzing on the dash. You can't answer. That's fine. Missed Call Text Back sends every caller a text from your business number within seconds, so they know you exist and you'll get back to them. In the fall, that same feature catches every "are you taking new driveways?" call while you're doing the last landscaping jobs of the season.
A site that sells contracts, not just "we plow"
Most snow removal sites are a phone number and a picture of a truck. That's not enough to win a contract. Your WorkWon site is 10 to 20 pages, so we can lay out what you actually sell:
- Residential seasonal contracts with what's included, like trigger depth, walkways and salt.
- Per-push and on-call service if you offer it.
- Commercial lots and plazas with a separate page and quote form aimed at property managers.
- Salting and ice control.
- Service area pages that make clear which streets and neighbourhoods you cover.
Quote forms ask for the address and driveway size, so you can price it without a drive-by. Each submission sends the customer an instant text and puts the lead on your phone. Every page gets on-site SEO, including local keyword research, headers written for local search, schema markup and fast mobile load times.
Reviews matter even more for snow
A homeowner signing a contract is trusting you to show up at 5 AM before they leave for work, every storm, all winter. Reviews are how they decide. Our 5-Star Review Funnel asks every contract customer for a Google review, with no more than 4 follow ups. Spring, when the season ends and they remember you never missed a storm, is a great time to ask.
Run landscaping too?
Plenty of snow companies are landscapers in the summer. One site can cover both. See how we work with landscapers.
Where we work
We're GTA-based and work with snow removal operators across York Region, Peel, Halton and Durham. See our local pages for Durham Region and Richmond Hill.
Pricing
Snow companies get the site and the system on one plan, and the build fits before the first storm.
- $247 a month, billed yearly ($2,964).
- Or $297 month to month.
- Google Ads are separate.
How it works
- Demo call. 20 minutes.
- Build. 7 to 10 days.
- Launch call. 25 minutes.
Want last year's route re-signed before the snow flies? Book a call.
“Kevin & his team did an excellent job at creating a website for our company as well as really smoothing out the back end.”
Frequently Asked Questions
When should a snow removal company be marketing?
Late summer and fall. Most homeowners and property managers lock in seasonal contracts before the first big storm, so your site and follow up need to be working in September and October.
Can I re-sign last year's customers automatically?
You can send every past customer a renewal reminder with one button using One-Click Marketing Campaigns.
What if I miss calls during a storm?
Missed Call Text Back replies to every missed call with a text from your business line, so callers know you got them even when you're plowing all night.
How much does it cost?
$247 a month, billed yearly ($2,964). Or $297 month to month. Google Ads are separate.
Can the same site cover landscaping in the summer?
Yes. Your site is 10 to 20 pages, so it can cover both seasons, and you can feature whichever one is in season.

