Electrician Website Design and Marketing Systems

Homeowners want an electrician they can trust, fast

Electrical work is the one trade most homeowners know they shouldn't DIY. When they need an electrician they look for three things: are you licensed, do other people trust you, and will you actually call back. Most electricians lose jobs on that last one. Not because the work is bad. Because the phone rang while they were inside a panel.

WorkWon builds electricians a website and a simple marketing system that handles the call back for you, shows your licence and reviews up front, and keeps past customers coming back.

Our electrician website design is built around those three questions, in that order.

The callback problem

You can't answer the phone with your hands in a live panel, and you shouldn't. But the homeowner who just lost power to half the house, or wants a quote on an EV charger before they pick up their new car, is going to call around.

Missed Call Text Back sends them a text from your business number as soon as you miss the call. They know you're real, they know you'll get back to them, and you've got a written record of what they need before you call. Automated Lead Follow Up does the same for every quote form: an instant text to them, the lead straight to your phone.

Your licence and your reviews, front and centre

In Ontario, electrical contractors need an ESA licence, and homeowners who've done their homework check for it. We put your licence number where it's easy to see on every page. Then we back it up with your best Google reviews.

When the panel's done, our 5-Star Review Funnel asks that customer for a Google review and reminds them no more than 4 times. The more recent reviews you have, the easier it is for a homeowner to pick you over the next name.

Pages for the jobs worth driving to

Electricians do a huge range of work. Some of it pays well, some of it barely covers the gas. Your site should go after the good stuff. With 10 to 20 pages, we can give the jobs you actually want their own page:

Each service page targets the electrical jobs people search for locally, with matching headings, image text and schema. On a phone, your number is one tap away.

Busy one month, slow the next

Electrical work comes in waves. Renovation season, new EV owners, storm outages. When it slows down, One-Click Marketing Campaigns let you send past customers a referral offer or a reminder about a service they might need, like a panel inspection before they add an EV charger or a heat pump. One button.

Where we work

We're GTA-based and we work with electricians in Toronto, York Region, Peel, Halton and Durham. See our page on electrician marketing in Toronto for the city specifically, or our local pages for Markham and Burlington. A lot of electricians partner with HVAC companies on heat pump installs, so here's how we work with HVAC contractors.

Pricing

Every electrician gets the same plan, with the website, follow up and reviews built in.

See what's included.

How it works

  1. Demo call. 20 minutes.
  2. Build. 7 to 10 days.
  3. Launch call. 25 minutes.

Want the call back handled while you're inside a panel? Book a call.

“Kevin at Work Won is top tier professional. We had him help us migrate and activate our website, reactivate our lead pipeline, and make everything run smoothly.”
David Santana · Video Review

Frequently Asked Questions

Should my ESA licence number be on my website?

Yes. In Ontario, electrical contractors have to be licensed through the ESA, and homeowners who know that look for it. We put your licence number where people see it, usually in the header or footer of every page.

Can you build pages for panel upgrades and EV chargers?

Yes. Your site is 10 to 20 pages, so panel upgrades, EV chargers, pot lights, rewiring, generators and commercial work can each have their own page.

What does WorkWon cost for an electrician?

$247 a month, billed yearly ($2,964). Or $297 month to month. Google Ads are separate.

How long does setup take?

7 to 10 days after you fill out the onboarding form, with a 20 minute demo call before and a 25 minute launch call after.

Will I get leads by email?

No. Everything gets sent to you over text. Website forms and missed calls start an SMS conversation with the customer right on your phone.

Want to schedule a time to talk?

See everything we do to help you grow your business so you can implement it yourself or let us do it for you.

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